Intensifies brilliant red tones in coloured or natural hair. Contains colour enhancing botanical extracts of kakadu plum, roobios and birch. Ideal for Highlighting redheads. Adds powerful red tones to medium-dark brown hair. Tones with Novacolour Intense Red. Not recommended for use on blonde hair. Novafusion Colour Care shampoo is formulated to control colour fade in natural and colour enhanced hair with uv inhibitors and botanical extracts to improve condition and shine.